Paper Media Poll, Part 2: Steve, Non-Media Insider, Names Conglomerates From Memory

In Part 1 of January's Paper Media Poll, we met Steve, a retired accountant reading online news from his smartphone, and the San Francisco Chronicle's Sunday Pink section on a Monday.

Steve buys and reads the paper edition, the hard copy, the "dead tree" edition of the San Francisco Chronicle on Fridays now. He used to read it every day, was once a paid subscriber, then dropped to purchasing the paper almost daily from the corner bodega. Now Steve buys just the Friday edition. Online, Steve reads news that is "free. Everything I read now is free."

When asked if he gets as much information reading this way as he did before, his answer changes. "Yes." "Well, no I don't. I miss things, it's not as comprehensive."

Still, Steve tells of no plans to change his habits. He's a lay reader who speaks like a media insider. "You've got McClatchy, the Chicago Tribune, which owns the L.A. Times," he tallies three. The L.A. Times was sold off from the Tribune company, a reporter guesstimates, and is independent again. "OK, well that's two, the New York and Washington papers, and Murdoch. That's five papers."

With just five independent voices spread across the America's editorial rooms, Steve stays informed by reading UK's The Guardian, Telegraph, and The Daily Mail.

We say goodbye to Steve, leaving him to sip his Peet's coffee, take in The Daily Mail and the Sunday "Pink."



<-- Paper Media Poll: Doonesbury Went Into Reruns | Paper Media Poll: Tech Workers Commute to the Economist -->


#paper


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Further Reading:

Paper Media Poll: 'I Stopped Reading the Comics When Doonesbury Went Into Reruns':   offlinereport.net





This work by AJ Fish is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.